Touchsides creates a new physical and digital channel for our clients, leading retailers and brand marketers, to directly influence and measure consumers and traders through in-store touchpoints at checkout and via mobile everywhere else. The touchpoints also facilitate in-store e-commerce by bringing big-catalog retail to every trader. Touchsides is a source of real-time big-data and analytics..
With Touchsides, our clients can drive sales objectives and brand values directly to consumers and traders via focused and measurable campaigns, promotions, incentives and rewards.
Consumers respond and their buying patterns are tracked by Touchsides in real-time. So too is trader data. This generates up-to-date, rich, first-party big-data.
Touchsides data analytics processes the data to reveal deep insights into consumer and trader patterns and trends, which are used to fine-tune promotions and sales objectives – a campaign tailored to each consumer. The Touchsides managed solution is the complete, secure ecosystem that directly influences and measures consumer and trader behavior, from big cities to country stores. Touchsides combines the best real-world retail experiences with the best of the digital world – touching both sides.